Retail Traders Drive Beyond Meat (BYND) Surge Amid Options Frenzy
Beyond Meat's stock soared 9.12% on Tuesday as retail traders piled into bullish options bets, defying the company's ongoing operational challenges. Trading volumes spiked, propelling the plant-based protein Maker higher despite a 67% decline over the past five trading sessions. Pre-market activity suggests the momentum may continue, with shares up another 3% Wednesday morning.
The rally echoes BYND's volatile history since its 2019 IPO, when celebrity endorsements and plant-based diet HYPE briefly sent shares near $240. Recent gains followed an expanded Walmart distribution deal, though fundamental improvements remain elusive. Market observers note the move resembles meme-stock behavior rather than sustainable business recovery.